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The Feed

Reading the Feed

How to interpret every signal on a feed post — score, intent, trust, and sentiment.

Every row in your Feed is a post that matched at least one of your monitors. Clicking a row opens the full post detail panel on the right.

A single feed row with numbered callouts pointing to the relevance score, intent badge, trust level indicator, author handle, post text excerpt, and quick-save button
Key signals on every row: score (1), intent (2), trust (3), sentiment (4), author (5), post excerpt (6).

Relevance score (0–100)

0–19
20–49
50–69
70–89
90–100
70+ is your daily action threshold. 90+ is rare — act on these immediately.

Intent badges

Seeking Agency

Actively looking for a vendor right now

Purchase Signal

Evaluating or ready to switch

Venting

Frustrated with a competitor

Asking Question

Requesting recommendations or how-to

Sharing Opinion

Expressing a view, not in-market

Other

Doesn't fit the above categories

Trust levels

Trust is a signal quality score on the author — not the post content. A high-trust post from a low-follower account is still a great lead; trust tells you how likely the account is real and established.

High trust

  • Identity / legacy verified
  • 2+ year old account
  • 1,000+ followers

Medium trust

  • Established account
  • No red flags
  • Most accounts land here

Low trust

  • Default avatar / new account
  • Follow-spam ratio
  • AI-generated media flag
TipDon't skip low-trust posts automatically. New accounts with genuine pain are still real people. Trust is a quality signal, not a gate.

Post detail panel

The right-side detail panel showing the full post text, relevance score, AI reasoning, intent, sentiment, trust signals, and action buttons for Save, Draft DM, and Reply
The detail panel shows the AI's reasoning for the score — useful for tuning your Brief if scores feel off.

The AI reasoning field explains why the post scored as it did. If a high-quality post scored lower than expected, the reasoning often reveals what your Brief is missing.